Clarity at Every Critical Moment
Clarity at Every Critical Moment
Clarity at Every Critical Moment
Clarity at Every Critical Moment
A Strategy Consultancy Designed for Impact
Our Story
Founded in 2012 as Thrive Creative, we established our reputation as a creative agency known for impactful work within the industrial sector. In 2025, we transitioned into Six06 Strategy, a consultancy purpose-built to deliver measurable impact through strategic clarity in brand, marketing, and AI. Today, our creative heritage shapes how we think, but our strategic rigor defines what we deliver.
Why We’re Called Six06
Strategy Born in the City That Works
The name Six06 is inspired by Chicago’s 606 trail, a repurposed railway that symbolizes clarity, connection, and forward momentum in the city. For us, it represents how strategy should work—cutting through noise, linking what matters, and creating momentum toward measurable impact. As a name, Six06 reflects both our roots and our approach: brand, marketing, and AI strategy designed to move you forward.
Leadership With Vision
Strategy for High-Stakes Decisions
Timothy J. Hillegonds
CEO & Principal Consultant
"It's pretty simple. The right strategy at the right pivotal moment can change the trajectory of a business."
Timothy J. Hillegonds
CEO & Principal Consultant
"It's pretty simple. The right strategy at the right pivotal moment can change the trajectory of a business."
About
Tim Hillegonds is the founder and principal strategist of Six06 Strategy. With more than 20 years of experience across corporate, startup, and entrepreneurial settings, he works directly with executive teams to navigate high-stakes challenges in brand, marketing, and AI. Tim is known for blending design thinking with strategic rigor, helping B2B organizations uncover barriers to growth, reposition in competitive markets, and lead confidently through pivotal moments.
About
Tim Hillegonds is the founder and principal strategist of Six06 Strategy. With more than 20 years of experience across corporate, startup, and entrepreneurial settings, he works directly with executive teams to navigate high-stakes challenges in brand, marketing, and AI. Tim is known for blending design thinking with strategic rigor, helping B2B organizations uncover barriers to growth, reposition in competitive markets, and lead confidently through pivotal moments.
About
Tim Hillegonds is the founder and principal strategist of Six06 Strategy. With more than 20 years of experience across corporate, startup, and entrepreneurial settings, he works directly with executive teams to navigate high-stakes challenges in brand, marketing, and AI. Tim is known for blending design thinking with strategic rigor, helping B2B organizations uncover barriers to growth, reposition in competitive markets, and lead confidently through pivotal moments.
About
Tim Hillegonds is the founder and principal strategist of Six06 Strategy. With more than 20 years of experience across corporate, startup, and entrepreneurial settings, he works directly with executive teams to navigate high-stakes challenges in brand, marketing, and AI. Tim is known for blending design thinking with strategic rigor, helping B2B organizations uncover barriers to growth, reposition in competitive markets, and lead confidently through pivotal moments.
Background
Tim launched Thrive Creative in 2012—the agency that later evolved into Six06 Strategy—after holding senior leadership roles in risk management, product strategy, and business development. He built Thrive into a respected brand and marketing agency known for tackling complex B2B challenges. In 2025, after encountering his own pivotal moment, he evolved the firm into Six06 Strategy—a consultancy purpose-built to deliver measurable outcomes in brand, marketing, and AI. Over his career, Tim has led large-scale brand transformations, complex go-to-market campaigns, and AI adoption initiatives, partnering closely with C-suite leaders to unlock growth and create lasting advantage.
Background
Tim launched Thrive Creative in 2012—the agency that later evolved into Six06 Strategy—after holding senior leadership roles in risk management, product strategy, and business development. He built Thrive into a respected brand and marketing agency known for tackling complex B2B challenges. In 2025, after encountering his own pivotal moment, he evolved the firm into Six06 Strategy—a consultancy purpose-built to deliver measurable outcomes in brand, marketing, and AI. Over his career, Tim has led large-scale brand transformations, complex go-to-market campaigns, and AI adoption initiatives, partnering closely with C-suite leaders to unlock growth and create lasting advantage.
Background
Tim launched Thrive Creative in 2012—the agency that later evolved into Six06 Strategy—after holding senior leadership roles in risk management, product strategy, and business development. He built Thrive into a respected brand and marketing agency known for tackling complex B2B challenges. In 2025, after encountering his own pivotal moment, he evolved the firm into Six06 Strategy—a consultancy purpose-built to deliver measurable outcomes in brand, marketing, and AI. Over his career, Tim has led large-scale brand transformations, complex go-to-market campaigns, and AI adoption initiatives, partnering closely with C-suite leaders to unlock growth and create lasting advantage.
Background
Tim launched Thrive Creative in 2012—the agency that later evolved into Six06 Strategy—after holding senior leadership roles in risk management, product strategy, and business development. He built Thrive into a respected brand and marketing agency known for tackling complex B2B challenges. In 2025, after encountering his own pivotal moment, he evolved the firm into Six06 Strategy—a consultancy purpose-built to deliver measurable outcomes in brand, marketing, and AI. Over his career, Tim has led large-scale brand transformations, complex go-to-market campaigns, and AI adoption initiatives, partnering closely with C-suite leaders to unlock growth and create lasting advantage.
Approach
With a bachelor’s degree in entrepreneurial business development and a master’s degree in creative writing from DePaul University, Tim bridges two disciplines: business and storytelling. He has also completed executive education at Babson College—the nation’s top-ranked school for entrepreneurship for more than 30 consecutive years—and at MIT, sharpening his expertise at the intersection of strategy and innovation. Tim approaches every engagement as a narrative in motion—understanding the chapter an organization is in and helping leadership write the next one with intention. His method is insight-driven and execution-focused, ensuring strategy is bold, practical, and measurable. Tim personally leads each Six06 engagement, supported by a curated network of senior talent, to ensure organizations receive the clarity and direction needed when it matters most.
Approach
With a bachelor’s degree in entrepreneurial business development and a master’s degree in creative writing from DePaul University, Tim bridges two disciplines: business and storytelling. He has also completed executive education at Babson College—the nation’s top-ranked school for entrepreneurship for more than 30 consecutive years—and at MIT, sharpening his expertise at the intersection of strategy and innovation. Tim approaches every engagement as a narrative in motion—understanding the chapter an organization is in and helping leadership write the next one with intention. His method is insight-driven and execution-focused, ensuring strategy is bold, practical, and measurable. Tim personally leads each Six06 engagement, supported by a curated network of senior talent, to ensure organizations receive the clarity and direction needed when it matters most.
Approach
With a bachelor’s degree in entrepreneurial business development and a master’s degree in creative writing from DePaul University, Tim bridges two disciplines: business and storytelling. He has also completed executive education at Babson College—the nation’s top-ranked school for entrepreneurship for more than 30 consecutive years—and at MIT, sharpening his expertise at the intersection of strategy and innovation. Tim approaches every engagement as a narrative in motion—understanding the chapter an organization is in and helping leadership write the next one with intention. His method is insight-driven and execution-focused, ensuring strategy is bold, practical, and measurable. Tim personally leads each Six06 engagement, supported by a curated network of senior talent, to ensure organizations receive the clarity and direction needed when it matters most.
Approach
With a bachelor’s degree in entrepreneurial business development and a master’s degree in creative writing from DePaul University, Tim bridges two disciplines: business and storytelling. He has also completed executive education at Babson College—the nation’s top-ranked school for entrepreneurship for more than 30 consecutive years—and at MIT, sharpening his expertise at the intersection of strategy and innovation. Tim approaches every engagement as a narrative in motion—understanding the chapter an organization is in and helping leadership write the next one with intention. His method is insight-driven and execution-focused, ensuring strategy is bold, practical, and measurable. Tim personally leads each Six06 engagement, supported by a curated network of senior talent, to ensure organizations receive the clarity and direction needed when it matters most.
Our Beliefs
Our Beliefs Shape What We Do
At Six06 Strategy, our beliefs shape everything we do. They guide how we approach challenges, partner with clients, and deliver outcomes that matter. Here’s what drives us.
01
We believe focused effort on the right things transforms futures.
01
We believe focused effort on the right things transforms futures.
01
We believe focused effort on the right things transforms futures.
02
We believe in extreme accountability: own every outcome, no excuses.
02
We believe in extreme accountability: own every outcome, no excuses.
02
We believe in extreme accountability: own every outcome, no excuses.
03
We believe human creativity and imagination remain irreplaceable, even in an AI-driven world.
03
We believe human creativity and imagination remain irreplaceable, even in an AI-driven world.
03
We believe human creativity and imagination remain irreplaceable, even in an AI-driven world.
04
We believe clear, compelling writing is foundational to every powerful strategy and vision.
04
We believe clear, compelling writing is foundational to every powerful strategy and vision.
04
We believe clear, compelling writing is foundational to every powerful strategy and vision.
05
We believe, as Seth Godin said, that strategy is a philosophy of becoming—and the right strategy helps you become exactly who you’re meant to be.
05
We believe, as Seth Godin said, that strategy is a philosophy of becoming—and the right strategy helps you become exactly who you’re meant to be.
05
We believe, as Seth Godin said, that strategy is a philosophy of becoming—and the right strategy helps you become exactly who you’re meant to be.
At Six06 Strategy, our beliefs shape everything we do. They guide how we approach challenges, partner with clients, and deliver outcomes that matter. Here’s what drives us.
01
We believe focused effort on the right things transforms futures.
02
We believe in extreme accountability: own every outcome, no excuses.
03
We believe human creativity and imagination remain irreplaceable, even in an AI-driven world.
04
We believe clear, compelling writing is foundational to every powerful strategy and vision.
05
We believe, as Seth Godin said, that strategy is a philosophy of becoming—and the right strategy helps you become exactly who you’re meant to be.
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Have Questions?
Email us at info@six06strategy.com or submit an inquiry form.
© 2025 Six06 Strategy All Rights Reserved
Six06
Have Questions?
Email us at info@six06strategy.com or submit an inquiry form.
© 2025 Six06 Strategy All Rights Reserved
Six06
Have Questions?
Email us at info@six06strategy.com or submit an inquiry form.
© 2025 Six06 Strategy All Rights Reserved
Have Questions?
Email us at info@six06strategy.com or submit an inquiry form.
© 2025 Six06 Strategy All Rights Reserved